Is Your 2014 Payments Strategy Future-Proof?
Psychologists have recently acknowledged that something commonly referred to as “the sixth sense” really does exist. Some attribute these strong hunches or “feelings” about what might happen in the future to people being uniquely in synch with the Earth’s magnetic force field which sharpens their focus in ways that those of us who aren’t, just can’t. Others say that it comes from being able to communicate telepathically with the spiritual world and being forewarned by those spirits about future events. Others, with perhaps a more practical bent, simply believe that some people are better able to internalize and process vast amounts of information in a way that helps them refine their “gut feelings” into a plan that anticipates the future more precisely.
Regardless of who or what you believe, it seems that having a “sixth sense” can come in handy, since if it’s reliable, it can actually help prepare you for what’s to come. And, that’s the goal of this piece … to share the six forces that I think could inform your “sixth sense” about where the future of retail payments is headed so that you can more adequately prepare for what’s ahead as you put a bow on your 2014 plans.
This sixth sense and six forces start, however, with realizing one enormous paradigm shift about the future of payments. Ready? The future of retail payments isn’t about payments at all. It’s about shaping, driving and enabling a commerce experience – one that will reinvent the way in which merchants and services providers and consumers interact.
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